Friday, 3 August 2012

Social Media, Can You Live Without it?

"We don't have a choice on whether we DO social media, 
the question is how well we DO it." - Erik Qualman

That quote from by Erik Qualman from our first social media marketing class caught my intention. The rise of social media is phenomenal, but how important it is actually, do we actually need social media as part of our daily life? or people voluntarily jump to the social media bandwagon just because everyone else is doing it? 

For the past couple of years we cannot deny the humongous growth of social media and it has definitely made a big impact in our way of communicating. Exchanging information has become faster and more effective. Social media can be accessed anywhere, from your house, office and even on the go through your mobile, tablets, etc, by now you might see its existence in your life. 

Whether you're using social media for personal or business purposes, social media has become somewhat essential, i have seen small businesses and large multinationals use social media to promote their products or create online campaigns, even the London Olympics is taking part. 

we can connect directly with the athletes, pretty cool huh?

From my personal point of view social media is an increasingly important tool and i joined not only because everybody is doing it, but also to keep up with today's world. I use social media not just for keeping in touch with old friends anymore, but also catching up with today's news, events, updates from my country's economical status, my favorite football club, you name it they have it. And what i love with social media is that the news come to me, i dont have to search for them. It's great for a person like me who doesn't travel much to have so much access. 

Such the impact and importance of today's social media, the question now however is, is it possible to live with no social media action even for a day? how would your life be?

For myself, i am a bit of a social media addict, so i'm probably gonna be struggling, i might survive without twitter or Facebook but i can't let a day go by without opening Youtube. 

The offline social network, the world without web-based social media?

Feel free to comment 
And see you guys next Friday! 

7 comments:

  1. Hi Ian.

    Good post! I guess we are more likely similar. To be honest i can't live with social media. For me, social media is a tool to connect with my friends and family back home as i have been living abroad for almost 5 years.

    So, I would say that the invention of social media such as Facebook, Twitter, YouTube is one of the most important inventions of all history of cyber world.

    Cheers,
    Ivan

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  2. Hi Ian, let me answer your question. In my opinion, it won't make any difference if you don't get yourself involve in any social media for a day, but unfortunately it will become a huge difference in a month! can you imagine that you could miss out a lot of conversations or updates from your friends from social network site? well, it is a good tool to keep in touch with friends through social network but spending too much time could kill your real-life social interaction (Please refer to my post). Cheers, John =)

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  3. I agree! without social media like facebook and twitter, I will miss a lot of current updates not only world news but also friend's updates. This become part of daily activities that you can't miss :D

    Claudia

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  4. Nice post there Ian. I think social media is very important for businesses nowadays. For business to succeed, it must embrace the element of social media. However, social media is like a two edged sword that can hurt your brand as well as to raise your brand. You just have to be careful of how to use social media to give good impact for the business. Please take a look in my post as well http://jimmyulianto.blogspot.com.au/2012/08/social-media.html?showComment=1344177662545#c2916033607649382162

    It is related to yours and can give insights for businesses to make a good use of social media

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  5. Thanks for the comments guys, it's interesting to see how different people deal with social media, as jimmy said social media is not only tools for communication with friends it can also be used for business or a government campaign. Over the next few weeks i will review more in depth of the good, the bad, the ugly and the funny of how people and business utilise social media.

    Cheers

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  6. Well done - looking forward to reading more over the coming weeks! :)

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  7. Hi Ian,

    Nice post, I think i can live without it, well my life might be a bit boring but now Im not using social media often. Just Facebook and some other car forums. : D However, marketer that using social media might be dying without it, as this is becoming one of the most important tool.

    Cheers,
    Wellky

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